“Every new building sets the standard.” That’s what one city official in Nashua, NH urged when developers proposed constructing a Burger King along Main Street. The city had completed a master plan that aimed to unify the pedestrian-oriented northern part of Main Street with the more hodge-podge, auto-oriented southern part. The developers initially wanted to build a restaurant with a traditional layout (parking in front with drive-thru on the side). The city negotiated with the developers of the Burger King to modify the layout to be more pedestrian-oriented and the building design to blend better with Nashua’s traditional architecture.
"We are at a critical point in how buildings need to be situated in the downtown. Every new building sets the standard," said the city official to
The Boston Globe (January 9, 2003). "We would love to point to Burger King as a good example of how Main Street south will be developed. We are looking to them to truly demonstrate leadership with regard to this part of the downtown."
The resulting design is pictured below. Good job, Nashua and Burger King developers!
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